Artful Florals for
Life's Beautiful Moments
Meet Emily,
Your Floral Artist
I've been a florist for 15 years, working with couples, families, and businesses to create flowers that feel personal. Every celebration has its own story, and I love being the one to help bring it to life.
My approach is down-to-earth, collaborative, and a little bit playful. I'll guide you through the process and make sure you actually enjoy the journey along the way.
15
Years Experience
Hundreds
Of Celebrations
Our Services
Whether you're planning an intimate wedding or a grand corporate event, we bring your floral vision to life with passion and precision.
Bridal Florals
Exquisite bouquets and personal flowers that capture your individual style and love story.
- Bridal Bouquets
- Bridesmaids Bouquets
- Buttonholes & Corsages
Ceremony Styling
Create a breathtaking backdrop for your vows with elegant floral installations.
- Altar Arrangements
- Aisle Styling
- Arch & Arbor Designs
Reception Design
Transform your celebration space with sophisticated centerpieces and ambient florals.
- Centerpieces
- Head Table Styling
- Venue Installations
Our Look Book
Explore our signature wedding styles, each crafted to tell a unique love story through the artistry of florals.
Anastasia & Darcy
Private property wedding with timeless elegance and natural beauty
Anastasia & Darcy
Private property wedding with timeless elegance and natural beauty
Jess & Tim
Contemporary celebration with modern elegance and refined florals
Jess & Tim
Contemporary celebration with modern elegance and refined florals
Kiera & Daniel
Romantic garden celebration with natural textures and organic beauty
Kiera & Daniel
Romantic garden celebration with natural textures and organic beauty
Madeleine & Hayden
Classic sophistication with refined details and timeless charm
Madeleine & Hayden
Classic sophistication with refined details and timeless charm
Sarah & Scott
Bold and beautiful with dramatic florals and striking arrangements
Sarah & Scott
Bold and beautiful with dramatic florals and striking arrangements
Yaeeun & Kendrick
Minimalist elegance with artistic flair and contemporary sophistication
Yaeeun & Kendrick
Minimalist elegance with artistic flair and contemporary sophistication
Love Letters
Don't just take our word for it. Here's what our couples and clients have to say about their Petal Culture experience.
"Emily of Petal Culture went above and beyond to create the most breathtaking arrangements for our housewarming party. She listened carefully to what I envisioned and transformed it into something even more magical. The flowers were vibrant and perfectly styled – I received so many compliments from guests about how beautiful they were. Her passion and creativity shine through every detail. I wouldn't hesitate to recommend her to anyone wanting truly special florals."
Leanne Neeland
East Melbourne
"Emily absolutely exceeded all expectations with our wedding flowers. Walking down the aisle with the bouquet she designed felt so special – it was everything I had dreamed of and more. The reception looked stunning, and the flowers tied the whole day together perfectly. She made the process so easy and stress-free. Forever grateful!"
Rebecca Barber
Ballarat
"Our wedding flowers were absolutely perfect – fresh, stylish, and full of love. Thank you, Em for helping us make our day unforgettable!"
Ashley & Matt
Geelong
FAQs
Your questions answered about our florals, styling, and services.
Flowers & Styling
We are passionate about what we do, and no order is too big or too small.
We use seasonal blooms if you have ordered fresh flowers, so arrangements may vary slightly. However, we always maintain the overall style, colour palette, and quality shown.
Yes, we have a wide range of décor items available for hire alongside our floral designs.
Weddings & Events
We will do everything possible to travel as far and wide to your chosen location, however there will be travel costs incurred which will be quoted and agreed upfront. There will be times when we reserve the right to decline a location due to vehicle and staffing restrictions.
Yes, we offer consultations to discuss your vision, colours, and style. Bookings are essential.
Costs vary depending on flower choices, season, and scale of the event. We provide tailored quotes after a consultation.
Absolutely — we handle delivery, setup, and pack-down to ensure everything runs smoothly.
Let's Create Something Beautiful Together
Ready to bring your floral vision to life? Whether you're planning an intimate celebration or a grand event, we're here to make it extraordinary.
Currently booking for 2025/2026 weddings and events