Meet Emily
"Flowers aren't just décor—they set the mood, tell a story, and create memories you'll carry forever."
The heart and soul behind Petal Culture, bringing 15 years of passion, creativity, and personal touch to every celebration.
My Story
I've been a florist for 15 years, and in that time I've worked with hundreds of couples, families, and businesses to create flowers that don't just look beautiful—they feel personal. Every wedding, every celebration, every installation has its own story, and I love being the one to help bring it to life.
Over the years, I've learned that flowers aren't just décor—they set the mood, they tell a story, and they create memories you'll carry forever. I take inspiration from my clients, the seasons, and the little details that make each celebration unique. No two designs are ever the same, and that's exactly what keeps my creativity alive.
I'm fortunate to have formed a unique partnership with Elderberry Wedding and Event Hire, working together to support styling and florals for their customers' events. This partnership allows both companies to do what they do best and provide memorable experiences—combining Elderberry's experience and trusted name with my style and eye for detail.
Existing Elderberry customers should experience no difference, as I've been working closely with Elderberry until recently and have a loving relationship with the Elderberry team. It's been wonderful to continue these trusted relationships while bringing my own creative vision to each celebration.
My approach is down-to-earth, collaborative, and a little bit playful. I believe that choosing your wedding flowers should be fun, not stressful. I'll guide you through the process, take care of all the details, and make sure you actually enjoy the journey along the way. At the heart of it all, I care about creating something that feels like you—flowers that reflect your style, your story, and your celebration perfectly.
My Philosophy
Personal Connection
Every design starts with understanding you. Your story, your style, your vision—these are the foundations of truly personal florals.
Seasonal Beauty
I believe in working with nature's rhythm, choosing flowers that are fresh, local, and in season for the most beautiful and sustainable designs.
Joyful Process
Planning your flowers should be exciting, not stressful. I'm here to guide you with patience, creativity, and a good dose of fun along the way.
When I'm Not Arranging Flowers
I love the outdoors, camping and 4WD adventures with my husband and 2 dogs. There's something about disconnecting from everyday life and immersing ourselves in nature that keeps me grounded and inspired.
A Little About My Journey
15
Years Experience
300+
Celebrations
❤️
Partnership
∞
Creative Passion
Let's Create Something Beautiful Together
Ready to bring your floral vision to life? Whether you're planning an intimate celebration or a grand event, we're here to make it extraordinary.
Currently booking for 2025/2026 weddings and events